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Winter Viewings: A Practical Guide For Sellers

At Bramptons, we’re dedicated to supporting our sellers. With the winter months well and truly here, we’ve put together a practical, homeowner-friendly guide to help you present your home at its best. It’s designed to be warm, welcoming, and easy to follow.

Make the First Impression Warm and Inviting

  • Clear pathways of snow and ice; use sand or salt for traction.
  • Turn on exterior lighting — winter days are short, and good lighting helps the home feel cared for.

Create a Warm Interior Atmosphere

  • Set the thermostat to a comfortable temperature before viewings.
  • Use warm lighting — lamps, dimmers, and soft white bulbs help balance the cool outdoor light.

Let the Light In

  • Open blinds and curtains to maximise natural light.
  • Clean windows to prevent dullness.
  • Add a mirror or two, if possible, to reflect limited daylight and make rooms feel larger.

Keep Things Clean and Dry

  • Provide a shoe mat or rack for visitors to keep floors dry.
  • Clean up salt, slush, and wet footprints before each viewing.
  • Store winter gear (coats, boots, gloves) neatly so entryways don’t feel cluttered.

Highlight Winter-Ready Features

Be sure to showcase features such as:

  • Updated insulation
  • Energy-efficient windows
  • Smart thermostats
  • Heated floors
  • Fireplaces or wood-burning stoves

Leave visible documentation: utility bills, warranties, manuals, and summaries of recent upgrades.

Make It Smell Fresh and Clean

  • Aim for neutral, fresh scents — avoid heavy or overpowering fragrances.
  • Subtle options include lightly scented candles, fresh baking, or simmering citrus with cinnamon before guests arrive.

Maintain Comfortable Humidity

Winter air can be dry. Use a humidifier to keep humidity levels around 30–40%.

Benefits include:

  • Protecting wood floors and furniture
  • Reducing static
  • Making your home feel warmer and more comfortable

Stage with Cozy Textures

  • Add throws, cushions, and soft rugs to make rooms feel warm and inviting.
  • Layer fabrics such as wool, knits, and faux fur — perfect for winter charm.

Emphasise Energy Savings

  • Leave a one-page info sheet on average winter utility costs.
  • If your home is energy-efficient, winter is the ideal time to show it off.

Thinking of Selling? Let Bramptons Estate Agents Help

If you’re considering selling your home this winter, Bramptons Estate Agents in Newcastle-under-Lyme is here to help. Our expert team can provide a free valuation and expert guidance to ensure you get the best possible price for your property.

📞 Call us today on 01782 710800

📩 Email us at mail@bramptons.net